StraightEdge Decorating
A painter & decorator up against dozens of others. We built a site that wins the job on trust and clarity — fixed prices, easy quotes, real work, and found first on Google.
The brief
Homeowners and landlords choosing a decorator are nervous about two things: mess and surprise bills. StraightEdge needed a site that removed both doubts instantly — and got found ahead of rivals when people searched locally.
So the site leads with the two answers that close jobs: a fair, fixed price promised in the headline, and proof of a tidy finish everywhere you look — real befores and afters, real reviews, insurance on show and a clear three-step process. Then we made contact effortless: one tap for a quote, one tap for WhatsApp, no forms that feel like paperwork.
What we built
A site that wins the job
- "A flawless finish, at a fair, fixed price" — clarity up front
- Guide prices so there are no nasty surprises
- One-tap WhatsApp and a fast quote flow
- Real reviews and a clear three-step process
Local SEO & trust
- Service-area pages across the Potteries & Cheshire
- A real before/after gallery that sells the quality
- Fully-insured, fixed-quote trust signals
- Search foundations so he ranks for local jobs
BeforeAfter
The result
A site that does the selling before the phone even rings — clear pricing, visible quality and a friction-free way to get in touch. It looks like the professional, tidy outfit StraightEdge actually is, and it's built to be found when local customers search.
For a tradesperson, the website's only job is to win the next quote. So that's exactly what we built it to do.
Let's win you more work.
We build trades websites that turn browsers into booked jobs — clear, trusted, and found first locally.